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Tuesday, November 20, 2012

How do you evaluate this strategy success (or failure)? Why?

With its current strategic business plans, the company has already showed tremendous improvement to receive investor’s confidence. The company has focused on innovative real estate projects on prime locations which have been a significant improvement to stay as one of the successful real estate developing investors in Abu Dhabi. Aldar has also planned to work with couple of projects to target middle class citizens. This strategy will help them to receive more clients in both upper and middle class financial status holder. After the lunch in 2005, Aldar has already stated numbers of projects of property development that worth more than $80 billion USD. Aldar has always tried to build diversified portfolio in terms of style, attract clients from all around the world, and receive inward investment. The company has got sound portfolio as it is owned by leading institutions of Abu Dhabi, investors, shareholders. Due to its strong financial backups, and wide ranges of resources, top notch management expertise, and substantial amount of support from the government to receive the market driven property developing projects, Aldar has managed to show its value over the booming industry of properties in UAE.

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